47+ markets across the continent, in 18 languages, through a combination of in-house monitoring and a vetted partner network in countries where local presence matters more than remote tooling. This page is the depth chart — what we cover where, in which languages, at what tier.
African markets monitored
Languages covered with native-speaker validation
South African official languages — full coverage
Pan-African telco markets currently active
Three coverage tiers — full (online + print + broadcast), online-first (online standard, print/broadcast on project basis), and selective (project-based with partner support).
South Africa, Botswana, Namibia, Zimbabwe, Zambia, Malawi, Mozambique, Lesotho, Eswatini
Daily online, weekly print, continuous broadcast voice-to-text. Local-language coverage in Afrikaans, Zulu, Xhosa, Sesotho, Setswana, Sepedi, Shona, Chichewa, Portuguese (MZ).
Kenya, Tanzania, Uganda, Rwanda, Ethiopia
English and Swahili online and broadcast. Kenya and Tanzania include print monitoring; Ethiopia and Rwanda online-first.
Nigeria, Ghana, Côte d’Ivoire, Senegal
English, French, Pidgin (Nigeria), Yoruba (selective). Nigerian broadcast monitoring covers 14 stations across Lagos, Abuja, Port Harcourt.
Egypt, Morocco, Tunisia
Arabic and French online. Print and broadcast available on project basis through partner network. RTL handling validated.
DRC, Cameroon, Senegal, Côte d’Ivoire, Gabon, Congo-Brazzaville, Madagascar
French-language online coverage standard. Local-language coverage (Lingala, Wolof) on request — typically through partner relationships.
Mozambique, Angola, Cape Verde
Portuguese online coverage. Mozambique has the deepest stack (online + selective print). Angola broadcast available on project basis.
Every language listed has native-speaker analysts validating sentiment classification and topic tagging.
Our core operations — software, methodology, analyst team — sit in Sandton. For markets where local-language nuance, on-the-ground broadcast access, or regulatory familiarity matters, we operate through a vetted partner network.
The partner relationships are long-standing — we have worked with the same Lagos and Nairobi partners for over a decade. Quality control runs through our central pipeline; client-facing deliverables carry MarketIQ's name and the same impact-score methodology.
Honest constraints — knowing the limits of our coverage matters more than overstating it.
South Sudan, Somalia, Eastern DRC — coverage limited to international wire services. We will not pretend to monitor markets where reliable infrastructure does not exist.
Where state media dominates and independent press is constrained, we report what is published. We will not infer what is censored.
Beyond the regional-paper tier in each country, hyper-local titles (community weeklies, deep-rural papers) are project-based, not subscription-default.
Tell us which markets, which languages, which channels. We will return a coverage map and a sample report shaped around it.