We do not publish a per-month rate card. The right price for media intelligence depends on the scope, the competitor set, the markets, and the deliverable cadence — anything else is anchoring. What we will publish, transparently, is how we structure pricing, what each tier includes, and what drives the number up or down.
A starting framework — actual pricing is built in the SOW after a scoping conversation.
For organisations watching their own brand and a small competitor set across South African media.
For organisations operating across multiple brands, business units, or African markets — with one consolidated reporting view.
For mandates that require methodology calibration, dedicated analyst time, regular board-level briefings, or high-stakes regulatory and reputational tracking.
The scoping conversation interrogates these variables. Be ready for them.
Not negotiation tactics. The actual frame we apply when building a quote.
No per-clip surprises. The monthly fee covers an agreed scope, billed in arrears. If your coverage volume goes up because you had a great quarter, the fee does not.
Add as many users to your dashboard and newsletter list as you need. Per-seat pricing on media-intelligence platforms creates a perverse incentive to under-invite the people who would benefit.
You see the methodology, the analyst time, and the platform infrastructure broken out in your SOW. No hidden technology surcharge.
Every contract has an annual review point. If your scope has expanded, we adjust transparently. If it has narrowed, you can downsize without penalty.
Default contract is month-to-month with a 60-day notice period. We earn the renewal every quarter. If we are not the right fit, you should not be stuck.
We do not bill a "platform fee" before any coverage is delivered. The price is the price; what you pay buys what you receive.
Approximate cost split across the average MarketIQ engagement. Your specific allocation will vary by tier — the principle does not.
Hosting, classification engines, broadcast voice-to-text, content licensing.
Validation, review, custom analysis, executive briefings, account management.
Quarterly methodology review, taxonomy maintenance, classifier retraining, academic review.
Office, finance, legal, HR — the cost of being a credible counterparty.
Approximations across the engagement portfolio. Specific projects vary; the analyst-heavy bias is consistent.
Tell us the budget and the scope. We will design a tier that fits — or tell you honestly that the budget will not cover the scope, and what we recommend instead.
A 30-minute scoping conversation usually produces a quote within five business days. The conversation costs nothing and is not a soft-sell — Tania du Plessis runs them.
Send the brief, the markets, the competitor set. We return a structured quote, not a vendor brochure.